Women college students spend 10 hours daily on their cell phones, Baylor study finds. (iStockphoto) |
Baylor University, 27 August 2014
WACO, Texas (Aug. 28, 2014) — Women college students spend an average of 10 hours a day on their cellphones and men college students spend nearly eight, with excessive use posing potential risks for academic performance, according to a Baylor University study on cellphone activity published in the Journal of Behavioral Addictions.
“That’s astounding,” said researcher James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. “As cellphone functions increase, addictions to this seemingly indispensable piece of technology become an increasingly realistic possibility.”